Terms & conditions
BEST BREAKFASTS Competition – Drawer 2 Terms & Conditions
Competition Overview
The BEST BREAKFASTS Drawer 2 competition (the “Competition”) is organised by SIDEMEN PROJECT ONE LTD (the "Organiser").
Following the completion and award of the first prize draw, this second draw (“Drawer 2”) gives participants another chance to win a cash prize of £4,560 by submitting the shape removed from the back of an eligible BEST BREAKFASTS cereal box to the specified address.
Eligibility
The Competition is open to UK residents aged 18 years or over, except employees of SIDEMEN PROJECT ONE LTD, their immediate families, agents, or anyone else professionally connected with the Competition.
Entrants must be legal residents of the United Kingdom with a valid UK bank account and must enter using their own email address.
Multiple entries per person are permitted, provided that each entry is submitted in a separate envelope.
How to Enter
To enter the Competition, participants must:
- Remove the umbrella shape from the back of an eligible BEST BREAKFASTS cereal box.
Eligible boxes are all BEST branded, Honeycomb Crisp flavoured cereal boxes. - Place the umbrella shape inside a sealed envelope and send it to the following address:
PO BOX, SIDEMEN PROJECT 1 LIMITED, 86-90 Paul Street, London, EC2A 4NE, UK - All entries must be postmarked no later than June 26th 2026.
Entries received after this date will not be considered.
Competition Period
The second prize draw (“Drawer 2”) begins on November 5th 2025 and closes at midnight on June 26th 2026.
Any entries received after the closing date will not be eligible for the prize.
Prize
The winner of Drawer 2 will receive a cash prize of £4,560.
The prize is non-transferable, non-refundable, and cannot be exchanged for any alternative.
The winner is responsible for any taxes, fees, or charges that may apply to the prize.
Winner Selection
The winner for Drawer 2 will be randomly selected from all valid entries received before the closing date (June 26th 2026).
The draw will take place by July 10th 2026, and the winner will be notified within 14 days of the draw via email.
If the winner does not respond within 14 days, an alternative winner may be selected.
Publicity
By entering the Competition, participants agree to allow SIDEMEN PROJECT ONE LTD to use their name, likeness, and other relevant details for publicity purposes in any media without additional compensation, unless prohibited by law.
Data Protection
Any personal data submitted as part of the Competition will be processed in accordance with SIDEMEN PROJECT ONE LTD's Privacy Policy.
Personal information will only be used for the purposes of administering Drawer 2 and not shared with third parties without consent.
SIDEMEN PROJECT ONE LTD will not retain entrants’ personal data beyond the conclusion of the prize draw.
General Conditions
- SIDEMEN PROJECT ONE LTD reserves the right to disqualify any entrant who violates these rules or tampers with the entry process.
- SIDEMEN PROJECT ONE LTD reserves the right to modify, suspend, or cancel the Competition if necessary.
- No purchase necessary beyond the purchase of an eligible cereal box; the price of Honeycomb Crisp cereal is not affected by participation.
- The Competition is governed by the laws of England and Wales.
Contact Information
For any questions regarding the Competition, please contact:
SIDEMEN PROJECT ONE LTD
Liability
SIDEMEN PROJECT ONE LTD is not responsible for lost, late, misdirected, or incomplete entries, or for any postal failures.
The Organiser will not be liable for any injury, loss, or damage arising from the use or misuse of the prize, except where caused by the Organiser’s negligence.
Netflix Disclaimer
SIDEMEN PROJECT ONE LTD confirms that none of Netflix CPX, LLC, Netflix CPX International B.V., nor any company within the Netflix group (collectively “Netflix”) sponsor, endorse, or manage this competition in any way.
Netflix is not associated with or liable for this giveaway.
All information provided during participation is shared solely with SIDEMEN PROJECT ONE LTD and used only in accordance with these terms.